Porterville, CA - On August 19, 2025, Valley Strong Credit Union was recognized as a 2025 Outstanding Business, by the Porterville City Council.
In January 2021, Valley Strong Credit Union opened its doors in Porterville, extending its mission to “help people and communities prosper.” This expansion was part of their growth into Tulare County and reflects a strategic and heartfelt investment in our city’s future. Valley Strong saw Porterville as a community full of possibility, one where their values and vision could take root and thrive.
Since building their branch from the ground up, Valley Strong has made a lasting economic impact, beginning with local hires for staff. They’ve created quality jobs while fostering innovation and leadership. Branch Manager Alex Martin shared that, “their growth stems from “hard work, innovation, and a commitment to our community,” and a culture focused on “member experience, community engagement, and strategic partnerships.” Their motto, “Grow Your Possibilities,” speaks to the transformative role they play in the lives of their members and the city as a whole.
Valley Strong stands out not just for what they do, but how they do it. Ms. Martin said “We grow your financial well-being with personalized solutions, expert guidance, and a commitment to the communities we serve.” Their involvement spans support for various service organizations and local schools. Their dedication to financial literacy, especially for youth, is helping to shape a more financially confident generation.
Valley Strong is a vital partner in Porterville’s economic future as they continue to invest in Porterville’s future by expanding financial education, empowering families and small businesses. Their dedication to service, people, and progress is what truly makes Valley Strong, and Porterville proud! This recognition is a testament to the hard work and dedication of their team, a reflection of their lasting impact, forward-thinking leadership, and deep investment in the Porterville community which stands out in everything they do.
Congratulations to Valley Strong Credit Union on this recognition of their dedication to innovation, community support, and excellence in Porterville.
